NEOVAC
Sound Identity
Client:
NEOVAC
Year:
2022
«A vivid brand must also be audible - whether it's B2B or B2C» says Michael Eugster, Head of Marketing at NeoVac
NeoVac, the Swiss full-service provider of intelligent solutions for energy and water, presents its new sound identity: Bright-eyed, self-confident and with a proper dose of power. Above all, it emphasizes the company's ambition to always be one step ahead. The sound identity makes the innovative spirit of NeoVac tangible and establishes the «doer» in the sense of a forward-looking market leader: dynamic, self-confident and optimistic. In the process, a «digital buffalo» served symbolically as a guiding principle that embodies the brand and at the same time incorporates the history as well as the heterogeneous personnel of NeoVac.