SMILE INSURANCE
Sound Identity
Kunde:
SMILE INSURANCE
Jahr:
2023
«Staying relevant in the digital space is an ongoing process. Our new sound identity will support us in this challenge in the long term by establishing our brand feeling across all channels» says Joséphine Chamoulaud - CEO of Smile Insurances
Smile Versicherungen has successfully positioned itself as a digital lifestyle brand. The recipe for success is: a 100% online customer journey and skillful lifestyle marketing. By introducing the new sound identity by TONIQ Sound Agency, the brand is now further expanding its relevance in the digital space. The new brand sound as well as the Sound Logo of Smile has been launched with the fall 2023 campaign - across all multimedia channels.